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Baker and Armstrong offer 10 tips to business leaders and managers on how they can retain their best employees.
Make employees feel they’re part of something special. “In the same way that you promote the value proposition of your products and services to potential customers, you should do the same with employees, only focusing on your attributes as an employer,” Armstrong says. “Inclusivity and pride are feelings you can leverage to help them understand that working for your organization is a unique opportunity.”
Emphasize the purpose and meaning of the work. “The outstanding employees you seek to hire and retain have special talents, skills, and drive,” Baker says. “Make it clear to them that what they are doing benefits both the company
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